The Mission of
Shalomi
is Simple
to strengthen Jewish children’s pride in
their heritage and in their identity.
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The world today often sends messages that can weaken or even distort the way children see themselves as Jews. These messages may make them question their belonging or feel hesitant about expressing their identity with confidence. We believe that no child should let the outside world define who they are.
That is why Shalomi was created - to give kids a positive, joyful, and accessible experience that connects them to their roots. Through stories, games, activities, and a sprinkle of Hebrew, we empower children to grow up with pride, belonging, and love for their Jewish identity – so they carry it forward with strength and joy.
About the Founders
Iris Moran
A mother of 4 living in Petah Tikva, Israel. She holds a Master’s degree in Physics and brings many years of experience from the high-tech industry. At Shalomi, she is responsible for shaping and creating the content, making sure every book is both meaningful and fun for families.
A mother of 4 based in Modiin, Israel. She founded and manages a business community of Israeli artists, and brings her expertise in strategy and marketing to Shalomi. She leads the project’s vision and ensures it reaches families worldwide, strengthening Jewish pride at home.
Liora Goren
Who Are We?
We’re two moms in Israel - Liora (Modiin) and Iris (Petach Tikva). Each of us has four kids. We love fun, creativity, and Jewish life. Liora leads marketing and long-term strategy. Iris creates the activities and content. Together, we poured our professional and life experience into creating Shalomi.
We built Shalomi because we believe every Jewish child, anywhere, can connect to their roots in a way that feels joyful and right for their family. In these times, we feel it’s more important than ever to strengthen and unite the Jewish people - and the best place to start is with the next generation. When kids absorb these values with joy, they carry them forward, growing up with pride, belonging, and love for who they are.
Even though our people live all over the world, we share one story and the same roots. Shalomi helps kids learn with a smile, feel connected, and grow into proud members of our global Jewish family. All content is reviewed and approved by a team of Jewish educators who work with us.
